Critical Inquiry

After drinking Ribena for so many years, it is surprising to hear about GlaxoSmithKline being hauled to court for misleading advertising. Ribena actually contained almost no vitamin C! What is more surprising is that this was in fact discovered by two 14 year olds who tested the children's drink against advertising claims that the blackcurrants in Ribena have four times the vitamin C of oranges. Instead, the two found the syrup-based drink contained almost no trace of vitamin C. Better take advertising and product claims with a huge pinch of salt in future. There needs to be stronger enforcement on such misleading advertising and companies that engage in such actions must be severely penalised if they have done so knowingly.

DOGGED by complaints about its 'unlimited' wireless broadband service that in fact had a limit, MobileOne (M1) is tweaking it to win back unhappy customers....But customers who signed up for the supposedly surf-all-you-can service found there was a limit - in small print on the brochures - on how much they could surf....M1 said it was raising this download limit to 5GB a month - more than double the original 2GB limit...98 per cent of customers do not need or use more than 5GB of data.... - The Straits Times, 2 Mar 2007 M1 has finally reacted to the unhappiness of customers who expressed unhappiness at being misled about the "unlimited" service. With the raise from 2GB limit to 5GB, which supposedly caters for the needs of 98 percent of customers, M1 is hoping to resolve this issue. Unfortunately, this appears to be a marketing campaign gone totally wrong. "Unlimited" IS unlimited and imposing a limit of 5GB and getting clients to pay extra for usage above

What exactly is executive coaching? According to information from Wikipedia, "Executive Coaching is a one-on-one training and collaborative relationship between a coach and an executive interested in improving him or herself primarily in career or business related skills". Perhaps the most important question in evaluating executive coaching is does executive coaching truly work? This question of whether executive coaching is a necessary came to my mind after reading the back pages of the Recuit section, "Coaching Leaders: Part 1 of 2". The article came across as more of an advertorial than a informational writeup especially when the author of the article hails from the executive coaching industry. I see the importance of executive coaching as that it provides the person with a different perspective of the world. Too often, people's view of the world shrink to all that they are constantly in contact with and consequently fail to appreciate their positioning in th

Watch out for a new game show coming to town.